<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:content="http://purl.org/rss/1.0/modules/content/"><channel><title>The Sketch blog</title><description>Real answers on running client work with AI — from the team that builds Sketch.</description><link>https://getsketch.ai/</link><language>en</language><item><title>The complete guide to AI in agency operations</title><link>https://getsketch.ai/blog/complete-guide-ai-agency-operations/</link><guid isPermaLink="true">https://getsketch.ai/blog/complete-guide-ai-agency-operations/</guid><description>Six chapters on the work between the work — follow-ups, reporting, onboarding — and an honest map of what AI does well and what it must never do alone.</description><pubDate>Fri, 28 Aug 2026 00:00:00 GMT</pubDate><content:encoded>&lt;p&gt;&lt;strong&gt;TL;DR:&lt;/strong&gt; AI earns its place in an agency by taking the tracking work: watching threads, drafting messages, gathering numbers, and remembering everything. It fails when it replaces judgment. Every chapter in this guide applies the same split — automate the remembering, keep the deciding — to one piece of daily operations.&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;https://getsketch.ai/blog/complete-guide-ai-agency-operations&quot;&gt;Read the full post →&lt;/a&gt;&lt;/p&gt;</content:encoded></item><item><title>How to automate client follow-ups (without sounding like a robot)</title><link>https://getsketch.ai/blog/automate-client-follow-ups/</link><guid isPermaLink="true">https://getsketch.ai/blog/automate-client-follow-ups/</guid><description>Follow-ups are the highest-leverage, lowest-glamour work in an agency. Here is the split that works: automate the tracking, keep the voice.</description><pubDate>Fri, 21 Aug 2026 00:00:00 GMT</pubDate><content:encoded>&lt;p&gt;&lt;strong&gt;TL;DR:&lt;/strong&gt; Automate the tracking, not the voice. Let a tool watch every open client thread, flag the ones going quiet, and draft each follow-up for you. You review and send in ten seconds. Clients still hear you — you just stop spending evenings remembering who owes you what.&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;https://getsketch.ai/blog/automate-client-follow-ups&quot;&gt;Read the full post →&lt;/a&gt;&lt;/p&gt;</content:encoded></item></channel></rss>